We run hands-on AI training that helps leadership, engineering, marketing and operations teams redesign a real workflow and leave ready to pilot it.
For functional leaders and People/L&D teams booking on behalf of a team.
01 · Bring
One workflow worth changing
02 · Rebuild
A working lab with the team
03 · Run
A measured pilot, ready to start
Organisations we've worked with
Every programme leaves you with
Redesigned workflow
Team playbook
Pilot plan
Measurement scorecard
The capability gap
People may use AI individually while the team still follows the same tasks, hand-offs and approval process. That is the gap our programmes address.
Where value appears
Tool access
Already in place
Individual confidence
Useful, but not enough
A changed workflow
The work moves differently
What you are buying
The team learns by changing real work, then leaves with the practical pieces needed for a measured pilot.
01 · Map and challenge
Choose repeated work that costs time or quality and has someone accountable for improving it.
You leave with
A current workflow map and a priority problem.
Example current workflow map
Workflow 01
01
Request
02
Prepare
03
Review
04
Handoff
Owner
Marketing lead
Delay
Review hand-off
Measure
Time to approved brief
02 · Redesign
Decide what AI should prepare, what people must decide and where the checks belong.
You leave with
A future workflow and responsibility map.
Example future workflow + responsibility map
Future workflow
✓Every important decision has a named owner.
03 · Train
The team works in approved tools, uses current examples and improves the new way of working as it goes.
You leave with
Templates, quality checks and a team playbook.
Example team playbook
Practice task
Use the context template
CompleteRun the approved prompt pattern
CompleteApply the quality check
In reviewFacilitator feedback
The output is faster. Tighten the source check before the pilot.
04 · Pilot and measure
Set the owner, guardrails, baseline and success measures before the new workflow goes live.
You leave with
A pilot plan and one-page measurement scorecard.
Example pilot plan + scorecard
Pilot 01
Owner
Marketing lead
Cohort
8 people
Review
After 2 cycles
The method
Map → Challenge → Redesign → Train → Pilot → Measure
Map
Challenge
Redesign
Train
Pilot
Measure
Built for functional teams
Each programme uses the workflows, tools and decisions that already belong to that function.
01 · CEOs, executive teams and functional leaders
AI activity is growing, but priorities, boundaries and ownership are unclear.
See the leadership programme →02 · CTOs, CIOs, CPOs and engineering leaders
Coding assistants are already in use, but teams apply them inconsistently across the delivery lifecycle.
See the engineering & product programme →03 · CMOs, Marketing Directors and Marketing Operations leaders
Teams are producing more with AI, but quality, consistency and governance vary from person to person.
See the marketing programme →04 · COOs, Operations Directors and service leaders
Repetitive handling, fragmented knowledge and poor hand-offs are consuming team capacity.
See the operations programme →Featured programme
Leadership and delivery teams completed a 12-week programme grounded in their actual software-delivery work.
12 weeks
Programme
6
Practical sessions
1
Leadership Day
End to end
Requirements to handover
Before
Context leaksAfter
Checks stay visibleBetter input
Evidence at each gate
Human release decision
Training evidence · Technology services organisation
Read the full case studyWorkflow evidence
Read the story →
Hands-on experience
Read the story →
Hands-on experience
Read the story →
Ways to work together
Start with leadership alignment, one focused workflow or a series for the whole function.
Leadership teams · 90 minutes, half day or full day
Choose this when
Leaders need one direction before teams start changing work.
The team leaves with
Priorities, guardrails, named owners and 90-day actions
One team, one workflow · Three hours or half day
Choose this when
One team can name a workflow worth improving now.
The team leaves with
A redesigned workflow, working templates and a pilot owner
Engineering, marketing or operations teams · Three to six sessions with real practice in between
Choose this when
A function needs repeated practice across connected workflows.
The team leaves with
Several improved workflows and playbooks the team keeps
Why CustomerJourneys.AI
The team practises on a workflow it already owns.
Roles, review points and escalation are made explicit.
Your team keeps the workflow, playbook and method.
Led by
Shaz Iqbal
A hands-on operator who has built and redesigned the workflows behind the training.
Questions
It is facilitated training built around a live team workflow. We guide the redesign and practice; your team makes the decisions and owns implementation.
No. We help your team design it, pressure test it and plan the first live run. Approval, rollout and daily use stay with you.
No. We work inside the tools and policies your organisation has already approved. If procurement has said no to something, that is a constraint we design around, not a blocker.
A redesigned workflow, the templates to run it, the review rules that keep it safe, a named pilot owner and a way to tell whether it worked.
Tell us which team and workflow need to change. We will recommend the right programme or say if training is not the answer.